2014 Membership Update

Here is a follow-up about the changes to gold membership Station Cash bonuses that were announced a few days ago:

Hello all!

We wanted to let you know that we collected a metric ton of feedback and suggestions regarding the membership update - which we announced on Friday, far in advance of the February implementation date. Thank you one and all for your input!

Today, Smed posted to PS2 Reddit to discuss the changes, your concerns and feedback, along with his personal response. We wanted to share the information across all games at Smed's recommendation, because it applies to all of our titles. Smed's original Reddit post can be found here: http://www.reddit.com/r/Planetside/comments/1ukdxb/regarding_the_changes_to_our_subscription_plans/

Please continue to contribute to the discussion as we evolve our services!
~Brasse

Hello everyone,

I hope you all had a Happy New Year! we're here back working hard to make cool stuff. I wanted to give a little more insight into our thinking regarding the changes to the upcoming subscription plan. I have been personally reading every post I can find about it and I understand there is a lot of FUD out there around it. So let me clear some things up and let you in on some of our thinking process.

Goals

The goals of our plan are very simple. Let players buy anything they want up to 2000 SC. It's fair to say that there aren't a lot of high priced items in the Planetside 2 shop, but that's kind of a good thing too. It's just when you look at it from the perspective of someone who's plan is changing they are right to ask "why is this good for me?".

We are discussing the feedback we've been getting and we are making some decisions regarding this today. Particularly around Player Studio items (yeah that was a bad idea) and we're talking about bundles as well. I promise that we are listening.

Why did we make this change? There were a few reasons really. First and foremost we wanted to let players get some of the larger items on the marketplace. People complain the other way on this all the time - they complain that the 500SC isn't enough for them to buy enough stuff. So we thought this would be a positive change.

Second - it helps us deal with some internal issues regarding accrual of balances of SC for people who aren't playing or spending. There are a lot of people who play and have SC in their wallets and don't spend it ever.. this accrues over time and it's a problem. Before the jaded among you cry out that this is really the most important reason - please don't judge just yet. It's actually not but I don't want to hide the fact that it's a part of it.

Third - we have a problem with a disparity between our console titles (which can't use Station Cash) and our PC Games. We can't do the same kind of promotions as easily on the PS3 and PS4. We're a lot more limited because we can't use Station Cash on there. So when we have a 3x sale on SC we have to do something different for our console titles. It's a pain in the neck to deal with this.

Forth - And this is very important - We are considering (and are likely going to move forward with) a plan that means if you subscribe to one of our games you are a subscriber to all our games (this applies to PC titles only btw).. all for the current $14.99 a month. That's a benefit most companies simply can't offer because they don't have our portfolio of games. The goal would be to let you pick an item in each game you play. Some of you might say "well who cares..I only play Planetside 2. How is that a benefit to me?" My answer is simple - we've got a great lineup of games, some of which aren't announced yet that cater to a lot of players. We have EQN and EQNL coming along with other..... games... that PS2 players might just like :)

I will do my best to keep up with this thread and answer questions as much as I can (a bit AMA style).
Smed

Comments

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SC accrual
# Jan 07 2014 at 8:42 AM Rating: Good
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188 posts
I suspect the reason SOE doesn't want large accrual of SC is because of accounting concerns. Some of the services in marketplace might involve real costs to SOE, and thus accrued SC could be a future cost to them.

On the other hand, I don't buy into the argument that someone that isn't playing regularly shouldn't get SC - if they are paying the subscription fee, they should be entitled to the same benefits whether they play or not.
SC accrual
# Jan 07 2014 at 9:34 AM Rating: Excellent
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362 posts
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It isn't an argument, it's an accounting liability -- and, as part of the incentive to sub gold, a requirement that you log on once a month and simply click a claim button keeps their books clean and washes the filthy hands of state governments taxing virtual items.

Granted, there was a whole shiatload of PR spin to dovetail the solution into a leveraging of more store sales, ultimately, they listened to the playerbase.
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They've Changed It
# Jan 06 2014 at 10:49 PM Rating: Good
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Hi everyone,
Thanks for the feedback. We listened.
Here are the basics of our revised plan. Please note - we have not had the time to do estimates of the work involved, and also we're continuing to listen. so this isn't baked just yet. Do not expect that this is all going to happen immediately. We plain don't know yet. we're doing that meeting tmw.
1) We're lowering the price of All Access to $14.99 2) We're going to make it so every subscriber to all our PC games an all access member. Basically there will be one SOE membership for our PC games. Please note there are some minor restrictions around our kids titles (simply put - if you're a 12 year old who signed up for FR you won't have access to the adult games so we'll likely leave the lower priced kids offerings as separate subscriptions for under 12 for the same low prices). 3) We're keeping the 500 SC included with the subscription instead of going to the "pick an item" system. We heard you. You didn't like the change. The only change we are making is that we're now going to make you claim it monthly. You can still hoard it though :) I realize this is a bit of a pain but honestly it's the best compromise we could come up with that solves the problems I mentioned in the other thread. 4) we are going to be giving our members a 10% discount in our marketplaces. 5) European players - we have an idea on how to include you in this but we need to discuss with our partners.We have a pretty good idea on this though. give us a bit of time to suss this out. 6) Nothing is changing with Player Studio items - you'll still be able to buy them with your 500SC. 7) Console titles - you'll notice I only mentioned the PC titles. Our goal is to include the PS3 and PS4 games that we have, but I want to be up front and say that isn't a done deal.
In a nutshell that's where our head is at.
As always your feedback is welcomed. Please do us a big favor and carefully think about #3. Our goal is to give you more value in the subscription to make it more attractive and making it simpler in the process.
I really feel like we're making a good decision going this route. It makes things simpler and gives more value to our players.

Thanks
Smed
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Savage Lady Nekokirei of Drinal
Predator Nekokirei of Stromm
They've Changed It
# Jan 07 2014 at 6:37 AM Rating: Good
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Quote:
3) We're keeping the 500 SC included with the subscription instead of going to the "pick an item" system. We heard you. You didn't like the change. The only change we are making is that we're now going to make you claim it monthly. You can still hoard it though I realize this is a bit of a pain but honestly it's the best compromise we could come up with that solves the problems I mentioned in the other thread.



ummm this makes no sense.....it sounds like we cant hoard it if we have to claim monthly??

p.s. it doesnt make a differance to me i view the monthly sc a perk and dont really spend anything in the store because i feel there arent quality items there other than maybe xp pots....ever since they took out the paying of subs via SC that became a problem for me anyway... hope you guys like the change "they listened" lol
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They've Changed It
# Jan 07 2014 at 9:26 AM Rating: Good
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It sounds like LoN these days, if to claim it open Marketplace, Close Marketplace, no need to spend anything...
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Makes sense
# Jan 06 2014 at 9:50 PM Rating: Decent
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I think it pushes the desire for memberships up as well, which is good all around

As for his spelling of the word fourth, I'll give him a pass
Good
# Jan 06 2014 at 6:35 PM Rating: Decent
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Glad because I have been wanting a fast mount and having to buy it 3 different times would be a pita since I have toons on three different servers. I can say good move soe.
Good
# Jan 06 2014 at 9:15 PM Rating: Decent
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2000sc (Per Game, Per Month).

You will still only get 1 "free" item per month, per game.

So to boil it down: You will have to wait 3 months, to get 3 mounts, for 3 different toons, in the same game. (if the mounts are 2000sc or less)

On the other hand, if you play EQ and EQ2 (for example), you will get 2000sc per game, per month, spendable on 1 item in each game.
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