This seems rather petty of Sony.
It seems that the marketing dept still doesn't understand the realationship between the community and the game/VI.
Hell, why wouldn't they have have just joint ventured it with Muse?
Anyway, the way that they keep "dumbing down" the early stages of the game (maps included now) to attract new players makes me think that all us "old timers" must have been pretty darned good to get through it all. Lol.
Don't confuse the new Atlas Book with EQ Atlas
Just copying over what I posted on the update page so you can comment:
Muse sent me this note to post for you: "SOE recently began promoting their new book, the Everquest Atlas, and some of you have expressed to me some confusion regarding this. Despite the similarity between the name of this product and their use of "EQ Atlas" to advertise it on the Everquest Live site, the product is not related in any way to my site, EQ Atlas (www.eqatlas.com). While we both offer maps and descriptions, the specific content is quite different. I hope that this announcement will clear up any confusion."
I'll go a bit further.
/rant on. It seems pretty rotten of them to be using the good will he built up over the past three years to sell their book in a way that would clearly confuse players into thinking Muse is involved with it. Muse is a friend, so I may be prejudiced on this one, and yeah it is Sony's game, but I can easily think of a dozen names they could have picked that would have been just as good and wouldn't have suggested a connection with his site. The only logical conclusion to draw is that they are hoping people will go "Cool. EQ Atlas has a book" and buy it based upon that. Shameful, really. Moreover, having looked at the example pdf file SOE lists and compared it to the information on Muse's site, I'm not sure why anyone would buy that book when EQ Atlas offers far superior maps and information for free, and has been serving the community for years. Yeah they're pretty, but who wants a map without locs and camp information? /rant off.