I showed this to a few young, under 20, black males that care nothing for MMORPGs, FF, or anything that isn't Madden or CoD. They were stunned by the video and said "damn, that's something I might try to get into." They said it was WAY better than the Dragonball Z video that they were watching a few min ago and that they loved that the Dragon hatched and went crazy. I tried to give them a context of the world prior and to that moment.
Done right SE could have/could get a lot of people to TRY ARR when it comes out. Keeping people is a whole other ball game.
I loved the video. I have watched it more than 10 times, easy. Cause I sit around at work, of course.