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Borders is dead. Long live Borders.Follow

#27 Jul 20 2011 at 12:33 PM Rating: Good
Iamadam the Malefic wrote:
Belkira the Tulip wrote:
I suppose this is a bad time to really want to open a book store, eh?

I have some excellent ideas for promotions, too. Smiley: frown


Try opening an electronic bookstore; make it friendly to all devices.

Sell coffee and heroin.


That was sort of one facet of what I was thinking of, if it could be done.

ETA: Uh, except the heroin part, of course... Smiley: um

Edited, Jul 20th 2011 1:34pm by Belkira
#28 Jul 20 2011 at 12:34 PM Rating: Excellent
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Put the heroin in the coffee. Really mess their internal organs up.
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#29 Jul 20 2011 at 12:46 PM Rating: Excellent
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I can't see how you'd turn a profit without dealing drugs.
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#30 Jul 21 2011 at 8:12 PM Rating: Excellent
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On a related note, the local Borders gathered up all their food and food related items and donated them to the Mission here.

It's like looting a Fabled named's corpse after all the raiders leave the zone.Smiley: grin
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#31 Jul 22 2011 at 7:19 AM Rating: Excellent
Yeah, I just got a "Going out of Business" email from them. Will probably head there this afternoon for some looting of my own.
#32 Jul 22 2011 at 7:41 AM Rating: Excellent
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Friar Bijou wrote:
On a related note, the local Borders gathered up all their food and food related items and donated them to the Mission here.

"So, which of you hobos wants a pomegranate & acai energy bar and some free-trade chocolate?"
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Wow. Regular ol' Joph fan club in here.
#33 Jul 22 2011 at 8:28 AM Rating: Excellent
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Jophiel wrote:
Friar Bijou wrote:
On a related note, the local Borders gathered up all their food and food related items and donated them to the Mission here.

"So, which of you hobos wants a pomegranate & acai energy bar and some free-trade chocolate?"

All of them. The homeless aren't picky eaters.Smiley: nod


ALSO: Love the sig.Smiley: laugh
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#34 Jul 22 2011 at 8:53 AM Rating: Excellent
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I wish I could take credit but I yoinked it from another board.

Edit: There, added some quotes to make it clearer. Now my conscience is clean.

Edited, Jul 22nd 2011 9:55am by Jophiel
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#35 Jul 22 2011 at 11:23 AM Rating: Excellent
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Monsieur Spoonless wrote:
Iamadam the Malefic wrote:
Vestal Chamberlain Lubriderm wrote:
Monsieur Spoonless wrote:
At least books have a list price printed on them. I worked at Circuit City for the Christmas before they closed. The liquidators jacked up the prices before slapping the X%-off signs on a lot of the merchandise.
You have the resume of a drifter.


Some day we'll read in the newspaper about a drifter found dead in a ditch who's known only as "Spoonless".
There's a joke in there about calling me a ditch, and questioning why there's a dead drifter inside me.


So you ate driftwood without the aid of a spoon? I'm not really following you, here.
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#36 Jul 22 2011 at 11:25 AM Rating: Excellent
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Belkira the Tulip wrote:
I suppose this is a bad time to really want to open a book store, eh?

I have some excellent ideas for promotions, too. Smiley: frown


No it's actually a great time, but only if you do it correctly.

Dying competition generally leaves a fill-able void.
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#37 Jul 22 2011 at 11:30 AM Rating: Good
I got annoyed at Borders for having local bands and singers in the cafe. We're in a music town, sure, but when I go to the bookstore I don't want to listen to anything more than the elevator music on the radio, and some of the touring musicians were frankly not that good.
#38 Jul 22 2011 at 12:29 PM Rating: Excellent
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Timelordwho wrote:
Monsieur Spoonless wrote:
Iamadam the Malefic wrote:
Vestal Chamberlain Lubriderm wrote:
Monsieur Spoonless wrote:
At least books have a list price printed on them. I worked at Circuit City for the Christmas before they closed. The liquidators jacked up the prices before slapping the X%-off signs on a lot of the merchandise.
You have the resume of a drifter.


Some day we'll read in the newspaper about a drifter found dead in a ditch who's known only as "Spoonless".
There's a joke in there about calling me a ditch, and questioning why there's a dead drifter inside me.


So you ate driftwood without the aid of a spoon? I'm not really following you, here.
Don't ask me. I'm not the one who wrote the grammatically ambiguous sentence.
#39 Aug 02 2011 at 10:05 PM Rating: Decent
I will need to call the store nearest to me and see if they are still open. I didn't hear about this until now and I have a gift card that I'd like to use.
#40 Aug 02 2011 at 10:15 PM Rating: Good
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Borders outside Penn Station in NYC was having a closing sale. I stopped in there instead of facing rush hour traffic for the train. Was depressing. :(

They also just piled out all their stock on the shelves, so most of it wasn't in the right place. Loud store + unorganized = me confused about where I am.
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#41 Aug 04 2011 at 5:58 PM Rating: Excellent
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Queen idiggory wrote:
NPR was discussing it today. Sounds like Borders made some f*cking AWFUL choices over the past decade or so. And that's not even in a hindsight sense--they were obviously dumb as hell when they made them. Dumping tons of cash into DVDs/CDs after the market had clearly shifted to digital media, choosing to refurbish their stores instead of buffing up their online presence, using Amazon for their electronic sales, when Amazon was already a competitor, etc.


This basically. Borders just made really poor decisions. They were too diversified IMO, trying to sell tons of different things instead of focusing on just books. I've always gone to Barnes and Noble mainly because there's one about 3 blocks from my house. I remember the first time I walked into a Borders (a couple years ago I think), I just remember it feeling "odd". There was this *huge* interior space, poorly laid out, with a hard concrete floor, with a coffee stand in one area, a big reading area, whole sections for different things (only maybe a quarter of the store actually had anything to do with books), and the whole store maybe had 5 customers in it. It smelled like a warehouse and felt like a ghost town. I remember thinking then "how the hell do they stay in business?". Well, now I know.


In contrast, the B&N near my place has comfy carpet in the whole place, is maybe 50' on a side, and is always packed. I've never been in there when there wasn't 20+ people in the store. It feels much more welcoming and comfortable. Dunno, B&N just always felt more like what I think a book store should feel like. Borders? Not so much.
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#42 Aug 04 2011 at 7:22 PM Rating: Good
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That's funny. I've had the opposite experience where I am. The Borders near me was very well laid out and had nice carpeting. The cafe section was very comfortable, with a few good tables to be able to enjoy your coffee and newspaper. In contrast, the closest B&N just feels like a *********** when you're in there, and there's this Starbucks counter stuffed in the corner, with nowhere to sit down.
#43 Aug 04 2011 at 7:29 PM Rating: Good
I have always preferred Barnes & Noble. The one in Cool Springs is just more welcoming. It's quieter, more comfortable. The Borders seems like a Target or Wal-mart.
#44 Aug 04 2011 at 9:13 PM Rating: Excellent
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I've always gone to Books-A-Million.

The one here is a warehouse sized space with 95% books (tiny reading areas between shelves), 4% coffee and 1% nerdy impulse buys around the register line area. It's awesome. They do indeed have books by the million as the name implies.
#45 Aug 04 2011 at 10:45 PM Rating: Good
My local B&N isn't bad. The aisles are a bit narrow, but there is plenty of seating near the starbucks and magazine section.
#46 Aug 04 2011 at 11:24 PM Rating: Good
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The Borders near me dedicated the entire first floor to kitsch. Don't really miss it. Then again, if I don't go to the library, I buy my books off of Amazon.

Also, the NYC Borders had terrible coffee.

Edited, Aug 5th 2011 12:25am by Sweetums
#47 Aug 05 2011 at 11:20 AM Rating: Good
Yeah, our Borders had this entire random gift wrapping section. It never really worked. I don't go to a bookstore to buy wrapping paper.

Our Barnes & Noble is much smaller than our Borders was, but the layout is much better. They have a corner slot, so two walls are fully glassed, and in the back corner is their cafe, on a raised platform with tons of wooden chairs that get uncomfortable after about thirty minutes(I call these the NQ chairs.) There are also a handful of really nice stuffed leather sofas that I think of as the HQ chairs - getting a claim on one of those is difficult.
#48 Aug 12 2011 at 9:39 AM Rating: Good
Isn't diversification in business a good thing? When you concentrate on just one product, you saturate the market and then stop gaining shares/profit. Although I don't know that would necessarily apply to a bookstore, since there is such a wide variety of books.

I don't know how long ago they opened, but when they first opened it was Borders, Books, and Music in Southern California. They were designed more hip to appeal to a younger crowd. There was a huge draw with the coffee, music, and books all in one location. It was quite popular with the younger crowd, where B&N had more of a stuffy sophisticated feel at the time.

Sorry to bump this after a week Smiley: blush
#49 Aug 12 2011 at 10:06 AM Rating: Excellent
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Elspetta wrote:
Isn't diversification in business a good thing? When you concentrate on just one product, you saturate the market and then stop gaining shares/profit. Although I don't know that would necessarily apply to a bookstore, since there is such a wide variety of books.

If you're designing a department store, sure.

I think the issue with Borders was that, once they were suffering from competition, they asked "What else can we sell besides books?" rather than "How can we sell more books?" Like others said, they got into selling gift wrap and scrapbooking supplies and educational toys/games and free-trade toffee and Build-A-Bear sets and whatever other crap other the sun that I don't go to bookstores to find. This made the bookstore bit less attractive and it grew smaller and more cluttered. But I never thought "Man, I want to go to Borders for scrapbooking stamps" either... I just stopped going there for books.
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#50 Aug 12 2011 at 10:10 AM Rating: Good
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Borders went under because Barnes & Noble got Starbucks.
#51 Aug 12 2011 at 10:13 AM Rating: Good
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I think the issue with Borders was that, once they were suffering from competition, they asked "What else can we sell besides books?"


I guess I missed the point I was trying to make. I was under the impression that when they opened they weren't trying to be a book store, but a place the sold books, music, and other stuff. This would by why they asked themselves the wrong question. I agree they did try to be too diversified, and like I said in my op, diversification doesn't necessarily work in a book store itself.
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