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#1 Nov 19 2003 at 12:53 PM Rating: Default
IV. Exploration
When tackling a design project with limits creative boundaries, it is good to begin by creating lists of relevant words, topics, and phrases. Sort of a free from brainstorming of thoughts related to the project at hand some are abstract and loose; some are creative and tightly related. By creating these lists, you try to gain a broadened perspective of the problem you are attempting to solve, and often-additional ideas and concepts witch werenít so obviously at the outset

V. Thumbnail Sketching
Once you have exhausted the idea branching, start drawing thumbnail sketches (6 minimum) loose-leaf paper. Thumbnails are small sketches, which can literally be as small as your thumbnail, or as big as a couple inches in width and/or height. Think if the kind of drawing that might be seen on a cocktail napkin. Thumbnails are intended to capture the basic ideas for page composition, like header placement, column structure, and text alignment without allowing the temptation to focus on small details too early in the process they can be quickly sketched allowing rapid idea iteration. Donít like the one that just took 30 seconds to draw? Start another one right beside it. To keep them general, itís best to start with rather small sketches. A competent designer knows that some ideas are better than others. You will next choose a few ideas (3 minimum), which seem to be the most attractive and then ask compare them to the research and questions you asked to see if the ideas are workable. After choosing a couple if ideas the seem to be solutions, the designer will focus the process using the next few steps.

VI. Typography
Once you have a few rough compositions you like studying typefaces and letterform. Typography is a crucial element in setting the formalness or informality of a design. Evocations of different typefaces are subliminal to most people, but a designer will go to great lengths to ensure the selection and construction of type complements the mood of the piece.

VII. Imagery
Imagery is not necessary in design; In fact, some of the most beautiful designs use type alone. However, selective chosen photography or illustration can enormous visual impact for a design, adding dimension, implication, and a deeper level of understanding for beyond a well-written headline or paragraph of text. The next step in the process is to research imagery, which
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